AI listing tools
Listing copy drafted from your property details and photos, and photo enhancement that makes every listing look professionally presented. Review, edit, publish.
Before
After
Photo by XY YEW / Unsplash For real estate professionals · Pilot 2026
Better tools for better agents.
AI listing tools, offer management, client insight and campaign reporting, built for independent and regional agencies. Big-office capability without the big-office software bill.
- AI listing copy and photos
- Offer scoring with the reasoning shown
- Leads, enquiries and vendor comms in one place
- Works beside your CRM
Offer management
The highest offer isn't always the best. Now you can show your vendor why.
Every offer lands in one inbox, scored 0 to 100 on price, conditions, deposit and settlement terms, with the reasoning written in plain language. The conversation you've always had with vendors, now with the working shown.
MQ
Maria's QLD Property
helm for agents
12 Marloo St · 3 offers received
MJ
$1,180,000
Unconditional, 10% deposit, 30 day settlement
Score 84
Highest price isn't leading. The unconditional offer carries less settlement risk and a stronger deposit. Reasoning shown in full in the offer view.
RK
$1,205,000
Subject to finance, 5% deposit, 60 day settlement
Score 71
Td
$1,150,000
Subject to sale of buyer's property
Score 62
Every score explains itself. You advise, your vendor decides with you.
The software bill
The big offices buy their edge. You shouldn't have to.
A small agency runs the same campaigns as a franchise office: listings, marketing, offers, vendor updates, compliance. The difference is the franchise spreads its software stack across forty agents, and you carry yours across three.
helm was built as one platform that does the campaign work itself, so the capability gap closes without the subscription sprawl.
Listing copy
Photo tools
Portal marketing
Enquiry inbox
Viewings
Offers
One toolWhat you get
Real estate agent software that runs the whole campaign.
Offer management
One inbox for every offer, scored with the reasoning shown, with accept, counter and reject workflow built in.
$1,180,000Unconditional84
$1,205,000Finance71
$1,150,000Subject to sale62
Client and campaign insight
Enquiries, leads, saves and views in one view per listing, so you know which campaigns are moving and which vendors need a call.
12 Marloo St · this week
1,204
views
86
enquiries
14
inspections
Vendor communication
Enquiry responses, viewing scheduling and vendor updates from one place, instead of five tabs and a notebook.
DL
Can we book a second viewing this Saturday?
MQ
Booked for 10:30am. I'll confirm with the vendor now.
Sat 12 Jul · 10:30am viewing added
How it works
From pilot place to running campaigns.
- 1
Register for the pilot
Places open in stages through 2026, regional and independent agencies first.
- 2
Bring a live listing
Set up your first campaign in an afternoon, no migration project.
- 3
Run the campaign in one place
Listing, enquiries, viewings and offers together.
- 4
Keep what works
No lock-in contracts, and your CRM stays your CRM.
Questions agents ask